Introduction: The Misconception Branding and marketing are often used interchangeably, but they are NOT the same thing. I’ve seen businesses dump money into ads, social
Introduction: The Real Problem Let’s get one thing straight: Most businesses don’t have a marketing problem—they have a messaging problem. You can run ads, post
Introduction: Your Website Should Be Your #1 Salesperson Your website isn’t just a digital business card or a pretty online brochure—it should be your hardest-working
Your Brand Should Attract, Not Just Exist
